He walked into my office with a proud smile — the smile of someone who believes he has finally cracked a lifelong puzzle.
“Sir,” he said confidently,
“I finally understood profit.
I bought 10 apples for ₹1,000.
Sold 8 apples for ₹1,600.
So my profit is... ₹600? Or ₹800?”
Then he leaned forward and whispered,
“Some days I feel like even apples are smarter than me.”
We both laughed.
Ravi called me on a Thursday evening. His voice sounded tired — the kind of tired that comes from working hard, not from being lazy.
“Sir,” he began,
“I sold 200 apples this month.
Business was good… customers were happy…
But when I checked my bank account… nothing.
Not even ₹1, sir.
Where is my profit going?”
There was confusion in his voice.
But there was also fear — the fear every entrepreneur quietly carries.
Most entrepreneurs carry one belief like a badge: “Loan means growth.More money → More business → More success.”
It sounds logical...Read More
It feels exciting..
And honestly, it’s what many people around us keep repeating..
But real business is not run on excitement.
It’s run on clarity, rhythm, and responsibility.
Let me share a story — simple, human, and very real.
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